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Panorama Internazionale

12 OTTOBRE 2017

23:15 - Stati Uniti

LIQUOR MAKERS NEED TO SOBER UP TO THE DECLINE IN TEENAGE DRINKING

(ICE) - ROMA, 12 OTT - Move over millennials: Today’s smartphone-obsessed teens, Generation Z, are the consumers of the future. Worryingly for liquor producers, they’re shaping up to be an antisocial lot. The U.S. has been a highly attractive market for most liquor companies. Overall alcohol consumption in the country grew 15% over the decade through 2015, even as it shrank in Germany, France and the U.K. Source: The Wall Street Journal Full article: https://www.wsj.com/articles/liquor-makers-need-to-sober-up-to-the-decline-in-teenage-drinking-1507630821 (ICE NEW YORK)