MISE Foreign visitors
Campus Formativo Newsletter Promozionale Sala Stampa Export Club
Home > Notizie Italia/Estero!
Panorama Internazionale

15 NOVEMBRE 2017

03:04 - Cina

DOUBLE 11 SALES HIT US$1.5 BLN IN FIRST 3 MINUTES

(ICE) - ROMA, 15 NOV -

Three minutes and one second! That's how long it took Alibaba to pass the 10-billion-yuan mark in sales on its flagship Tmall e-commerce platform at this year's Double 11 shopping bonanza, beating last year's record by 3 minutes 57 seconds.

At Alibaba's data center in Shanghai, hundreds of reporters from all over the world are keeping an eye on the real-time sales figures, snapping the numbers with their smartphones, in scenes reminiscent of a major stock exchange.

A cheer went up when the numbers surpassed 10 billion in sales, as the Chinese e-commerce giant recorded another remarkable year.

The huge influx of orders presents massive challenges for delivery firms that handle millions of parcels for eager consumers.

During last year’s event, 467 million parcels were dispatched, representing 1.5 percent of the annual total.

To handle this massive volume of deliveries, new technologies have been deployed to speed up efficiency. Electronic order sheets, automated sorting machines and logistics robots have all helped lighten the load and reduce labor costs.

Sorting machines can process as many as 18,000 parcels in a single hour while robots save around 70 percent of manual work. This "AI and Logistics" model is now sweeping across the country’s express delivery industry.

Official statistics show the Double 11 is expected to create 1.5 billion parcels between November 11 and 16.

 

(ICE GUANGZHOU (CANTON))

Notizie Italia/Estero